Ksana Liapkova recognized as a collaborative leader by the female factor

Men have long dominated leadership across industries, with women often facing significant barriers to rising through the ranks. The statistics speak for themselves: less than 10% of Fortune 500 CEO positions are held by women, and 1 in 2 people are uncomfortable with the idea of a woman running a company (Reykjavik Index for Leadership). These numbers only remind us that gender inequality in leadership remains a significant issue.

The affiliate marketing industry, unfortunately, mirrors this trend. While many women work in this sector, few occupy C-level positions. However, in ConvertSocial we are fortunate to be led by one of them. Ksana Liapkova proves change is possible. She breaks down barriers in business, showing that women can not only lead but excel in positions of power. 

Ksana Liapkova is a voice of a new era of leaders

Ksana’s work has been recognized by the female factor, a global community dedicated to empowering women to take their seats at the leadership table. 

Founded in Vienna, the female factor equips women with the tools, networks, and support they need to succeed in becoming business leaders. Their advisory board consists of industry leaders such as Christine Antlanger-Winter, Country Director of Google, Georgiana Lazar, Board Member at UniCredit Bank Austria, Gabriele Tatzberger, Head of Startup Services at Vienna Business Agency, and Stefanie Ahammer, Country Director of Visa, selects outstanding leaders who are making an impact. 

Ksana Liapkova’s work at ConvertSocial, where she spearheads innovations to support content creators and bloggers by providing inclusive opportunities for all, has been recognized. 

Redefining leadership by promoting growth

Ksana’s leadership is rooted in the belief that success is a continuous journey of learning and growth. Understanding that leadership is not about maintaining the status quo but about inspiring transformation and fostering innovation.

It made a significant impact on her team and the broader affiliate marketing community. Ksana is deeply committed to empowering her employees, encouraging them to take initiative and drive innovation. By delegating responsibilities and fostering a culture of trust, she has created a workplace where creativity thrives, and employees feel motivated to fulfill their potential. Her leadership is marked by empathy, collaboration, and a commitment to growth.

Women like Ksana are proving that leadership is about more than just holding a position of power—it’s about fostering growth, inspiring change, and creating opportunities for others to succeed. The future of leadership is inclusive, equal, and collaborative. Ksana Liapkova gives an example of this new era of leaders who are redefining what it means to lead in today’s world. 

See Ksana Liapkova’s profile on the female factor.